Bob Faith - Greystar Founder, Chairman & CEO

The Greystar Story

Back in 1993, when Founder, Chairman, and CEO Bob Faith set out to build Greystar, he saw a highly fragmented rental housing industry that was more focused on assets than people. He envisioned the need for an industry leader, a blue-chip company that operated with the highest integrity and character in delivering world-class services to residents, property owners, and investors. He said, "Why not us? Let's go be that company." With a winning strategy and a focus on people, Greystar set out to meet that need — guided by the Mission of enriching the lives we touch by doing things the right way.

Greystar has learned what’s important to people when it comes to a place to call home and the services that enhance the living experience. And that’s why we put our heart and soul into providing beautiful living environments. We’re thankful for this privilege and take deep pride in knowing that our homes are a place where residents celebrate life’s important moments with friends and family.

We've also put our heart and soul into building our company by hiring the best people in the business. "Our Core Values and our people are at the heart of everything we do," says Bob. "Though times and technology may change, it all comes back to people, and it’s our people who've made Greystar the global leader in rental housing."

What Sets Us Apart

At Greystar, we care about our residents, clients, and partners — and it shows. We didn't set out to be the biggest, only to be the best. Our focus on people, genuine relationships, and shared values has created a unique and defining company culture.

Every day, we work together to make a difference. These interactions form a distinct experience that we’re known for and that people have come to expect from Greystar — and that we demand of ourselves.